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Create an accountReuzel
Reuzel for ultimate control
Reuzel is a Dutch brand of men's grooming products, founded in 2013 by Leen and Bertus, two passionate barbers from Rotterdam. Before creating Reuzel, they opened the Schorem Barbershop, an exclusive men's salon that quickly became a global reference in men's hairstyling.
The name "Reuzel" means "lard" in Dutch, a nod to the origins of traditional styling products, which were once made with pig fat. Today, Reuzel products are formulated without lard, offering a diverse range of pomades, gels, and other hair care products suitable for all hair types.
The brand's logo features a pig, a reminder of the term "lard." Reuzel is internationally recognized for the quality of its products, used by many professional barbers around the world.