Chroma Paint bold semi-permanent hair color (118ml/4.0oz) Purple Blitz

Chroma Paint Semi-Permanent Hair Color

Chroma Paint is a semi-permanent hair color developed by CHI, a renowned brand in the professional hair care industry. It uses Chroma Intense Dye technology, which delivers intense, vibrant color without the need for a developer or mixing with an oxidant: simply apply the color directly to your hair.

Its ammonia-free formula is gentle on the hair fiber. Furthermore, it deeply nourishes the hair with silk and aloe vera, resulting in shinier, more radiant hair. The color retains up to 80% of its original shade after 30 shampoos.

Advantages

• Gentle, ammonia-free formula
• Simple and direct application
• Provides shine and radiance
• Paraben-, gluten-, and sulfate-free formula
• Long-lasting hold for up to 30 shampoos
• Deeply nourishes

How to use it

Wear gloves. Apply generously and evenly to clean, dry hair, 3 mm from the scalp. Do not apply the product directly to the scalp.

Leave on for 25 minutes

Rinse thoroughly with cool water until the water runs clear. Towel dry hair, then shampoo and condition.

Ingredients and their benefits

• Hydrolyzed silk: Used to nourish and condition hair fibers during coloring. It helps reduce breakage, improve texture, and add shine to colored hair.
• Aloe vera: Rich in water, vitamins, and minerals, making it a natural humectant, it attracts water and helps retain moisture in the hair fiber, leaving hair softer, more supple, and less dry.

Tips

After coloring, use the Ionic Color Lock Treatment to seal the cuticle and lock in the color. This will provide hydration and softness while adding strength to freshly colored hair.