ColorFul Glow Beyond Anti-Fade Serum for Instant Shine & UV Protection - For Color-Treated Hair (63ml/2.13oz)

ColorFul Glow Beyond Serum

Joico's ColorFul Glow Beyond Anti-Fade Serum offers an instant boost of vitality designed to visibly boost the shine of color-treated hair. This shine-enhancing serum acts as a spotlight on hair's radiance while providing essential protection against UV rays, known to accelerate color fade.

Its rich formula combines the benefits of camellia oil, known for its nourishing and illuminating properties, and pomegranate extract, a powerful antioxidant. This synergy of ingredients not only helps enhance the vibrancy of existing color, but also prolongs its freshness and intensity, ensuring vibrant, luminous hair for longer.

Hair types

For color-treated hair

Advantages

• Fights color fading for up to 8 weeks
• Prevents color loss due to UV rays or the sun
• Enhances color vibrancy and enhances softness
• Reduces frizz, creating smoother hair from the first use
• Protects against the dulling effects of pollution
• Instantly increases luster and shine

Fragrance

Discover a delicately fruity fragrance with notes of pink grapefruit, mandarin and red berry.

How to use it

Apply 1 to 2 pumps to damp or dry hair.

Style as desired.

Ingredients and their benefits

• Camellia Oil: Rich in omega-9 essential fatty acids and antioxidants, it helps retain moisture and restore luminous shine to hair.
  Pomegranate Extract: For vibrant, long-lasting color, pomegranate extract is a valuable ally. Exceptionally rich in tannins and anti-fading super antioxidants, it protects the longevity of your color.
  SmartRelease Technology: At the heart of SmartRelease Technology are liposomes, small spherical structures with a double lipid layer, similar to cell membranes. These microcapsules contain a trio of beneficial hair-loving active ingredients (rosehip oil, arginine, and keratin), which they gradually release. This continuous, targeted delivery ensures prolonged action, even after rinsing and styling.