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Create an accountHair modification
From coloring your hair to permanently changing its texture, our professional hair modification products will give you superior results. Choose from our best treatments for a successful hair makeover.
What are hair modification products?
Products for hair modification cover everything related to changing hair color or texture. Whether it’s permanent, semi-permanent, or direct color, these products cater to those looking to alter their hair color, either temporarily or permanently. Hair color treatments are available in countless shades to meet various needs and preferences.
This category also includes various other hair coloring products, such as root touch-ups, color enhancers, bleaches, oxidizers, and more. These products support the hair transformation process and help maintain the color afterward.
In addition, hair modification products can be used to change the hair's natural texture. One such product is the perm, an intensive treatment that permanently alters the hair’s natural texture, adding curls or waves for a lasting effect. Others available include hair straightening products.
How do you choose products for a hair makeover?
The key to choosing the right hair change products is to assess the compatibility between the hair's current condition and the desired result. In other words, you need to make sure that the professional hair color or perm product is capable of producing the desired change. To be sure, it is recommended you get professional advice or perform a test on a small lock of hair before proceeding with the complete hair transformation.
Choosing the best professional hair color involves more than just selecting your desired shade; you also need to choose the type of color (permanent, semi-permanent, or direct). Additionally, it's crucial to have the right tools and products on hand before beginning the transformation process. To learn how to successfully color your hair from home with a clear guide and concrete steps, read our article on the subject!
When it comes to professional perms, it's essential to choose the right one for the type of hair to be permed. In fact, some hair perms are designed for color-treated hair, normal hair, fine hair and even previously permed hair.
Hair dyes
Trying to decide between permanent, semi-permanent, or direct hair color? Here are some tips to help you find the right type of hair dye to meet your expectations.
Permanent hair color penetrates deep into the hair fiber through oxidation, modifying the natural pigments and providing long-lasting coverage. It's ideal for covering white or gray hair, making drastic color changes, or transitioning from brown to blonde and vice versa. However, regular root touch-ups and shine enhancements are required every 4 to 6 weeks.
Semi-permanent and demi-permanent color offer a less aggressive alternative. These techniques enhance your natural color with increased highlights and shine, but without permanent commitment, as they gradually fade over time. This option is perfect for those looking to experiment without regret or avoid noticeable regrowth. Typically, these colors last for about 6 to 8 shampoos, but they may not effectively cover white hair.
Direct color contains no ammonia or oxidants and sits on the hair's surface, providing a temporary coating. This makes it less damaging and ideal for adding subtle highlights to dark hair or bold colors to light or pre-lightened hair. Direct color fades more quickly, usually lasting between 4 and 12 shampoos, depending on the product.
Perms
A perm is a hair transformation treatment that allows anyone to permanently and immediately alter their hair texture. Often used to create wavy, curly, or voluminous styles, perming delivers instant results that last for several weeks or even months. It’s particularly recommended for fine, flat, or straight hair to add texture, dimension, and volume as well as create natural-looking curls and waves.
Hair smoothing treatments, on the other hand, are designed to soften and relax naturally curly or frizzy hair, making it smoother and more manageable. Typically formulated with collagen and keratin, these treatments help tame frizz, control flyaways, and simplify daily styling. The results are immediate and long-lasting, leaving hair with a sleek, shiny, and sophisticated appearance. The treatment usually begins with applying a smoothing shampoo, followed by two additional products to set the smoothness for better, longer-lasting results.