Serie Expert Silver Neutralising and Brightening Shampoo - For gray and white hair

Silver Neutralising and Brightening Shampoo

L'Oréal Professionnel's Silver Neutralising and Brightening Shampoo is the secret to dazzling silver hair. Enriched with purple pigments and magnesium acetate, it neutralizes unwanted yellow reflections while providing shine and softness. Its professional formula, suitable for all hair types, deeply revitalizes and preserves natural color, for silvery hair that shines with health and beauty.

Hair types

For gray and white hair

Advantages

• Instantly neutralizes unwanted yellow reflections
• Beautify gray and white tones
• Revives the shine of highlights
• Increases softness and suppleness
• Enhances shine to hair

How to use it

Apply evenly to wet hair.

Massage gently in small circles, focusing on the scalp.

Rinse for a long time, then a few seconds with cold water to reveal the shine.

Continue with L’Oréal Professionnel Silver or Metal Detox Conditioner.

With each application, hair shines and becomes softer.

Ingredients and their benefits

• Magnesium Acetate: Is a mineral known for its strengthening properties. It helps to strengthen the internal structure of the hair, thus making it more resistant to external aggressions and breakage. By strengthening the hair fiber, magnesium contributes to better reflection of light, thus giving hair a natural and healthy shine. In addition, it helps maintain optimal hydration of the hair, making it more supple and lighter. It thus prevents the appearance of frizz and facilitates styling.
• Violet Pigments: They help protect the natural color of white and gray hair by preventing oxidation and yellowing. They neutralize unwanted yellow reflections that can appear on the hair, returning it to a pure and luminous silver shine.

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