Concrete Hold Pomade - Super Strong Hold Mat Finished

Why would you choose Concrete Hold? Looking for something that won’t weigh down on your hair. Concrete Hold lets you do it all, but with texture and definition. Add it to your Fall Arsenal against those windy days. Fix your hair as solid as a city street, without the grease and grime of an alleyway.

For finer textured hair

Strong Hold

Matte Finish

Remove one to two knuckles of the product from the can and emulsify between the palms. Apply to towel dried or dry hair, starting in the crown and working toward front. Work scalp to ends and liberally coat hair. Use more Reuzel Concrete Hold Matte Pomade over any dry spots if necessary, and finish by combing or pushing hair into desired shape.

For a hold that’s firm but flexible and natural looking, blow dry with Clay Spray and apply Concrete once hair is dry.