Defy Damage In A Flash 7-Second Bond Builder - For Hair 20x More Resistant to Breakage (200ml/6.76oz)

In A Flash 7-Second Bond Builder

Give your hair an express health boost with In A Flash. This rinse-out treatment works in seconds for instantly visible results. Joico's innovative Defy Damage In A Flash 7-Second Bond Builder works in  seconds to create new bonds deep within the hair, delivering a visible and tangible transformation.

Its unique liquid-cream formula strengthens the hair's internal structure, making it up to 20 times more resistant to breakage for visibly healthier hair. Instantly, your hair feels strengthened, incredibly soft, and silky. Give your hair the fast track to radiant health.

Hair types

For all hair types

Advantages

• For hair that's up to 20x more resistant to breakage
• Shapes and rebuilds broken hair bonds
• Strengthens hair's resistance to damage
• Leaves hair soft, shiny, and healthy-looking
• Visible results from the first use
• Non-weighting formula

How to use it

After shampooing, apply the treatment directly to your hair, from mid-lengths to ends, avoiding the roots.

Massage until the liquid becomes creamy.

Leave on for 7 seconds and rinse thoroughly.

Ingredients and their benefits

• Bond-Building Technology: This innovative technology creates bonds at the heart of the hair fiber, strengthening its structure and protecting it from breakage.
• Liquid Keratin: Naturally present in hair, keratin is a protective protein that works by targeting damaged areas and restoring essential proteins. This strengthens hair and visibly improves its appearance.