Forming Curls Duo with Forming Pre-Styling Cleanser & Forming Cream (250ml/8.4oz, 50g/1.7oz)

American Crew - Forming Curls Duo with Pre‑Styling Shampoo and Styling Cream

The Forming duo by American Crew combines a defining pre‑styling shampoo with a versatile styling cream to create a complete routine designed for wavy and curly hair. This two‑step system cleanses, prepares, and structures the hair fiber to improve curl definition and natural control.

The Forming Pre‑Styling Cleanser purifies the hair while helping maintain flexibility and hydration, while the Forming Cream provides medium hold, natural definition, and a slightly shiny finish. Together, they create soft, controlled, and natural-looking curls.

Hair Type

Wavy to curly hair lacking definition, control, or flexibility

Advantages

• Complete routine: Cleanses, prepares, and styles in two simple and effective steps.
• Curl definition: Enhances natural structure for more defined curls.
• Flexible control: Maintains the style while preserving natural movement.
• Balanced hydration: Helps keep hair soft and flexible.
• Natural slightly shiny finish: Provides a polished, flexible look.

Fragrance

The Modern Aromatic fragrance delivers a fresh and contemporary signature typical of American Crew. It opens with refined aromatic notes inspired by lavender and botanicals, evolving into a clean and slightly green base.

This balanced composition offers a natural and modern freshness, perfectly suited for flexible and controlled styling.

How to use it

1. Apply the Forming Pre‑Styling Cleanser to wet hair, massage, then rinse thoroughly.
2. Towel-dry the hair lightly.
3. Apply a small amount of Forming Cream to slightly damp or dry hair.
4. Style by working the curls with your fingers to define them.

Ingredients and their benefits

• Gentle cleansing agents: Cleanse effectively without drying out the hair.
• Hydrating agents: Help maintain flexibility and curl definition.
• Lanolin wax: Provides flexibility and natural hold.
• Conditioning agents: Soften the hair and improve manageability.
• Shine agents: Deliver a natural, slightly luminous finish.

Tip

For more defined and natural curls, apply the Forming Cream to slightly damp hair and let it air dry. For added control, use a diffuser while preserving natural movement.

Made in the United States