Fiber Pre-Styling Cleanser - Helps to Balance the Scalp & Prepare Texture For Styling (250ml/8.4oz)

American Crew - Fiber Texturizing Pre‑Styling Shampoo

The Fiber Pre‑Styling Cleanser by American Crew is a technical shampoo designed to prepare the hair for styling while helping to balance the scalp. Its cleansing formula effectively removes buildup and impurities while creating the ideal foundation to improve texture and enhance the performance of styling products.

It is particularly suited for hair lacking definition or body, providing better grip for styling while maintaining lightness and flexibility. Its fresh and modern signature fragrance leaves the hair clean and ready to be styled.

Hair Type

For normal to fine hair

Advantages

• Pre‑styling cleanse: Removes product buildup and impurities while preparing the hair for styling.
• Texturizing effect: Adds definition and enhances the natural structure of the hair.
• Scalp balance: Helps maintain a healthy scalp without excess oil or dryness.
• Styling optimization: Improves grip and the performance of styling products applied afterward.
• Professional lightweight feel: Cleanses without weighing the hair down, for a natural and flexible finish.

Fragrance

The Fresh Boost Citrus fragrance delivers a fresh and modern signature typical of American Crew. It opens with subtle citrus notes, providing a clean and energizing sensation, then evolves into a clean and slightly masculine base.

Discreet and well-balanced, it perfectly complements styling routines, leaving the hair fresh, light, and perfectly prepared without interfering with styling products.

How to use it

1. Apply to wet hair.
2. Massage gently into the scalp.
3. Rinse thoroughly.
4. Repeat if necessary.
5. Use before applying a styling product to improve texture and control.

Ingredients and their benefits

• Gentle cleansing agents: Remove buildup and impurities while respecting the scalp.
• Texturizing polymers: Add structure and improve the natural hold of the hair.
• Light conditioning agents: Maintain hydration without weighing the hair down.
• Balancing agents: Help promote a healthy scalp environment, essential for optimal styling.

Tip

To maximize texture, use this shampoo with a styling product from the Fiber range or any product that provides control and definition. Apply the styling product to slightly damp hair for a natural, flexible texturizing effect.

Made in the United States